Mikkie Mills

Post Date: Jul 19, 2021

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How the Film Industry Has Adapted to Advancing Technology

Technology has long been a driving factor in the world of commerce, and today’s technology provides businesses of all shapes and sizes with innovative new solutions to age old problems and a rapidly changing world. The film industry is no exception, and these technological advancements have created a more dynamic landscape for the production of film, television, and internet content. Here’s what you need to know about how the film industry has changed thanks to technology.

Remote Solutions

One of the most advantageous branches of technology in recent years is that of decentralizing various forms of labor. Today’s workforce is increasingly working from home, and this kind of tech also enhances the efficiency of mobile workers, both of which relate to film production. For example, the practice of remote video editing is catching on as film casts and crews are less and less tied to a single location. This is particularly appropriate for a role like editing, because editing requires only the appropriate files and software and a computer, meaning that it can be completed at any location thanks to cloud storage.

Likewise, the use of advanced film technologies can allow scenes between multiple actors to be completed in separate shoots. CGI and video splicing aren’t exactly new, but their more advanced, modern iterations can allow studios to overcome the spatial constraints typically associated with filming a movie in addition to creating fantastical film assets in a more convincing manner than in past generations. Telecommunications apps like Zoom have allowed business meetings to take place across any distance, as well. Again, this technology isn’t new, but it's far more viable for many more uses these days.

Streaming

While it’s one of the more well known ways in which the film industry has changed, it’s worth the time to delve into the matter in order to appreciate the true extent to which this is the case. For starters, internet content creators have risen to comparable levels of fame and acclaim as Hollywood celebrities, and this has kickstarted a new industry in and of itself. Content creators and online influencers have become household names, and they now have the financial compensation that comes with that kind of star status. On the other hand, streaming services like Netflix provide a whole new way to engage with film and television by providing the content audiences want on demand.

This is an appealing model of media consumption for many consumers, and it has become such a profitable industry that it has begun to reshape the production of media, as well. Streaming companies have begun producing original content as an additional selling point for their platforms, for example, meaning that high quality, professionally produced media starring big name actors is being created with streaming platforms in mind. This has also given rise to an increase in prestige television shows with high quality writing and continuity. This kind of television has been underrepresented in the past due to the nature of predetermined scheduling and weekly releases, whereas streaming services allow and encourage binge watching.

Software

Another crucial component of the modern film industry is the widespread availability of high quality software at affordable prices. In the realm of internet content creation, the increased accessibility of video editing software has allowed for high production value in an independent setting. Likewise, animation tools like Blender have led to an increase in independently animated content that rivals professionally produced cartoons, even on a shoestring budget. This has in turn allowed talented amateurs and hobbyists to make a name for themselves, allowing them to transition into jobs within the mainstream film industry, and this kind of injection of new blood into a creative industry always brings about combinations of the old media that inspired them and their own unique spin on things.

The film industry is one that’s important to a lot of people, even if they don’t recognize that fact. Just about everyone has a favorite film or TV show, after all. Today’s film industry is rapidly changing in lockstep with technological advancements, and these changes not only make the most of the available tech, but also pave the way for new ideas in both film and tech.


Jul 19, 2021

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